PurpleRain is a Data-driven SaaS product startup. We’re a fast-growing company and looking for enthusiastic, friendly, and growth driven employees to join our startup team.
Join our small and agile team and grow with one of the most disruptive SaaS product companies in India.
We are looking for a person who can develop brand awareness & online reputation by increasing the size of social communities and accurate target audiences to strengthen engagement strategies to increase customer loyalty for PurpleRain. You will convert social followers into qualified leads and new business . This includes administrating the creation and publishing of relevant, original, high quality content for a progressive media content management.
You will be expected to solve problems and develop and execute objectives under minimal direction.
As part of our team, you will:
Develop and implement social media brand strategies, campaigns, and plans to build brand/company awareness
Oversee day-to-day management of campaigns and ensure brand consistency
Create, maintain, and grow new and existing social networks, including Twitter, LinkedIn, Pinterest, YouTube, FourSquare, Instagram, Google+, Facebook, and others
Manage company blog and editorial calendar that aligns with social updates
Monitor social media progress using web analytic tools
Incorporate optimization strategies, analyze data, and research best ways to increase traffic
Review success of campaigns and develop ways to improve.
Desired skills and experience
3 years of experience in a product startup / digital agency
Excellent verbal and written/communication skills
Hands on experience with paid social media campaigns
Bachelor’s degree in marketing, PR, or related field
Proven experience in social media management
Experience with Hootsuite, Sprout Social, or HubSpot
Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel)
Knowledge of Search Engine Optimization (SEO) best practices
Experience with technologies and best practices for web design, web production, and creative design across multiple platforms
Experience identifying and creating campaigns for target audience
Excellent analytical and time management skills.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.